Audience Sync

CAA

Creating a Audience Sync App

Utilizing the Audiences feature requires several steps to create and send audiences to downstream systems, e.g. Facebook, Yahoo!, Google Analytics, Nielsen. The high-level steps of how and what data is available for defining attributes, how to utilize the attributes to create audiences, how to…

AS

Audience Sync

The Audience Sync screen consolidates two complementary views to provide a holistic approach to audience management. One view lets users control which audiences are synced with each app, while the other gives a quick overview of linked audiences across apps. Together, these views ensure users can…